Annual Report 2017

2017 was yet another year filled with great collaborations with our partners and the development and marketing of new tourism products. For the national theme year ‘From Mondriaan to Dutch Design’ we linked the design-oriented tourist attractions in the city with cycling routes and walks and more comprehensive packages. We developed a successful Brainport Bus Tour for groups and once again produced a splendid city guide for Eindhoven. Brandstore Eindhoven launched a new line of merchandise, in cooperation with our sister organisation Eindhoven365, the KEI Black collection.

As well as products there were the major productions, like Eindhoven=King, Park Hilaria, GLOW Eindhoven and Fijne Feestdagen Festival that we support on many fronts or coordinate completely. A new addition to the events calendar in 2017 was the Swimming World Cup that we brought to Eindhoven. And we were successful in establishing Stichting Koningsdag with healthy cooperation between all the parties involved for the year 2018.

Eindhoven is popular as a destination. In cooperation with Visit Brabant, tour operators and DMCs were received and shown the city by Eindhoven247 in 2017. The city is also trending in the press. We appeared quite a number of times in national and international media with terrific tourism publicity, like in the New York Times.

2017 also witnessed us launching our service provider role in Eindhoven and throughout the region. The surrounding municipalities of Valkenswaard, Oirschot and Geldrop/ Mierlo approached Eindhoven247 for advice, marketing concepts and project management. 

Below you can read more about the implementing and supporting tasks that each department took on in 2017, as well as an impression of the year in pictures.

Tourism Products developed with a Design Theme
29 May 2018

Tourism Products developed with a Design Theme

During the national theme year ‘Mondriaan to Dutch Design’, Eindhoven celebrated the exceptional link the city enjoys with 25 years of Dutch Design. From May onwards, and in addition to the peaks during events, visitors to Eindhoven experienced design throughout the year with various design activities. The activities were...
Attractive events programme by Projects & Events
29 May 2018

Attractive events programme by Projects & Events

An attractive events programme For many years successful, atmospheric, well-attended and safe events have been organised in Eindhoven. The public interest for Eindhoven events is growing regionally, nationally and internationally. Eindhoven is among the top in the Netherlands and, with its balanced selection, has the ambition to retain and strengthen...
Group Programmes department develops the Brainport Bus Tour
29 May 2018

Group Programmes department develops the Brainport Bus Tour

There are a tremendous number of options for a day out for a group in Eindhoven. In 2017, Eindhoven247’s Group Programmes department helped recreational and business groups in their search for a suitable group outing.
Far-reaching tourism marketing
29 May 2018

Far-reaching tourism marketing

2017 was the year for “100 years from Mondriaan to Dutch Design”. For Eindhoven247, this theme year was a great (teaching/learning) tool for strengthening the city in the fields of tourism and hospitality. Together with urban partners, a pilot was started for a booking module and tourism products were...
Restyle Brandstore Eindhoven/VVV
29 May 2018

Restyle Brandstore Eindhoven/VVV

The Brandstore is in Eindhoven’s city centre. The Brandstore Eindhoven is part of Eindhoven247. This gate to the city immerses visitors completely in Eindhoven’s style. The Eindhoven brand is tangible, you can see and buy it here. During the past year the Brandstore again welcomed about 120,000...
The Depot is the Place for Event Organisers
29 May 2018

The Depot is the Place for Event Organisers

Depot Eindhoven deployed for the community In 2017, too, Depot Eindhoven grew more towards a professional service provider in the area of deployment of materials and means for neighbourhood gatherings and events in the city’s public domain.
Out of Home Media visualises Data
29 May 2018

Out of Home Media visualises Data

City Beacons In 2017 the Out of Home Media department continued the roll-out and development of the City Beacons. More than 17 Dutch municipalities and some Belgian municipalities visited Eindhoven247 to learn more about the City Beacon project.
Income & Expenses 2017
28 May 2018

Income & Expenses 2017

Organisation Chart Eindhoven Marketing Foundation
28 May 2018

Organisation Chart Eindhoven Marketing Foundation